Guide shoppers to the right product
A product finder asks a few questions and recommends the best match, so an unsure visitor stops browsing and starts buying.
For ecommerce
Product recommendation quizzes for online stores
Help shoppers find the right product in a few friendly questions. InsightSquirrel builds recommendation quizzes that guide each visitor to what suits them, capture their email, and lift conversion, embedded on any store.
- Recommend the right product
- Grow your email list
- Embed on any store
Where it fits
Three ways a quiz earns its keep in your store
A short, friendly quiz does the recommending for you, so more browsers turn into buyers and subscribers.
Grow your email list
Ask for an email to unlock the result, and turn anonymous traffic into subscribers you can market to again and again.
Reduce guesswork and returns
When shoppers buy the product that genuinely fits, they are happier with it, which means better reviews and fewer returns.
Why stores choose InsightSquirrel
Built to recommend, capture and convert
Everything below is included from your first day of the 14-day free trial.
Recommendation logic
Score each answer and map it to the right product, bundle or collection, so every shopper gets a result that feels made for them.
Lead capture with consent
Collect email and custom fields with clear GDPR consent, before or after you reveal the recommendation.
Embed on any store
Drop the embed code into Shopify, WooCommerce, Wix, Squarespace or any site, or link to a hosted quiz page. No developer needed.
Results that sell
Show the recommended product with a reason it fits and a button straight to the product page, so the next step is one tap away.
Syncs to your email tool
Send new subscribers to your email platform automatically. Mailchimp connects directly; Klaviyo and thousands of others connect through Zapier and webhooks.
Simple, predictable pricing
From £9 a month including UK VAT, with a VAT invoice for every payment and no per-seat minimum to get started.
Templates to start from
Launch faster from a ready-made template
Adapt one of these to your catalogue and go live in an afternoon.
Quiz
Product Recommender
Guide shoppers to the right product with a few friendly questions, and lift both conversion and confidence.
Quiz
Style Preference Quiz
Learn a shopper's taste, then recommend pieces that match, so browsing feels personal from the first click.
Quiz
Package Selector
End choice paralysis by recommending the right bundle or plan, so shoppers stop comparing and start buying.
Scorecard
Recommendation Scorecard
Score a shopper's needs and hand them a tailored shortlist, with the reasons each pick made the cut.
Questions
InsightSquirrel for ecommerce FAQ
Does a product recommendation quiz actually lift sales?
A quiz guides an unsure shopper to the product that fits them, which reduces the paralysis that stalls a sale. It also captures an email you can follow up with, so even visitors who do not buy on the day become leads. And you keep every answer, so you learn what your customers actually want.
Can I embed the quiz on Shopify or WooCommerce?
Yes. InsightSquirrel gives you an embed code that drops into any store or platform, including Shopify, WooCommerce, Wix and Squarespace, or you can link to a hosted quiz page. No developer needed. See the embedding guide.
Does it capture emails and sync to my email platform?
Yes. Collect email with clear GDPR consent, then send each lead to your email platform automatically. Mailchimp connects directly, and Klaviyo and thousands of other tools connect through Zapier and webhooks.
How much does it cost?
Plans start at £9 a month including UK VAT, each with a 14-day free trial of all features. See the pricing page for details.
Turn browsers into buyers and subscribers
Build a product recommendation quiz, embed it on your store, and watch more visitors find what they came for. 14-day free trial, cancel anytime.
Start free today